Juliet Anammah Emmerges as The New CEO of Jumia Nigeria

Juliet Anammah Emmerges as The New CEO of Jumia Nigeria
Mrs Juliet Anammah  who holds a B.Pharm
from the renowned University of Nigeria, Nsukka, has been appointed the new
Chief Executive Officer (CEO) of Africa’s leading shopping platform, Jumia Nigeria.

Mrs Juliet replaces co-CEOs, Jeremy Doutte and Nicolas Martin,
who will now be in charge of Jumia Global across the 11 African countries where
Jumia operates.
 According to Mrs Juliet Anammah  speaking in
a press release made available to  Jaysciencetech. “My
objective is to relentlessly focus on building the Jumia brand, making it the
one-stop shopping destination in Nigeria by offering convenience and the widest
assortment of quality products at affordable prices,”
She added, “We are
building a platform for local and global brands to enter the market at the
speed of light by going directly from the factory to the consumers. This is a
game changer for Nigeria and a major shift in the way companies look at their
market entry strategy.”
This appointment marks a new phase of growth for Jumia
Nigeria, emphasized by two key themes: the focus on the customer and
the partnership of Jumia with its brands and its vendors, which will be
the battlefield of the newly appointed CEO.
Preceding  her new role as
the  CEO of Jumia Nigeria, Juliet was a
Partner at Accenture, where she focused on the digital consumer and route to
market for consumer goods companies, and the Managing Director of the firm’s
Consumer Goods Practice in Nigeria.
Juliet, who’s very zealous about “Africa rising” and women
advancement, brings to Jumia over 24 years of professional experience with
six years at senior executive level.
Professionally, Mrs Juliet Anammah holds a MBA in Finance
from Enugu State University of Technology (ESUT) Business School in Lagos, is a
member of the Governing Board of The Corona Schools and serves on the board of
many other non-profit organizations involved in women development and
trade expansion.