Google AdWords is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords. There are some urls every blogger should know, i strongly recommend you read it.
Dissimilar to Google Adsense, every blogger who intends to make money online can be part of the advertising platform but it practically requires some process which you need to follow carefully, this steps are technically outlined below;
Here, you need to open a browser and navigate to the Google AdWords site
Sign in with your Google account or click “Create account” if you do not have one.
Click “Billing” from the top menu bar, then click “Billing preferences.” Type in your payment details and VAT information,
Carefully click “Billing” again, this time followed by “Make payments.” Type in an amount you want to add to your advertising account, then click “Continue” and approve the payment on the next screen.
Then Click “Campaigns >> All online Campaigns >> New campaign.”
Practically and gently fill in the details of your advertising campaign, together with your name, valid locations, networks and devices on which you want the ads to be shown, and a budget for your campaign. The amount you pay when a user clicks on of your ads is based on an auction system among advertisers.
Now Select a starting bid and a daily budget. Start with a low bid of less than a dollar — you can increase it as necessary later. Click “Save and continue”.Step 8
Create an ad. Type in a name for this ad group, if you sell video games, you might create a different ad group for each popular platform.
Insert in a suitable headline followed by a nice description and destination URL for the advert in the relevant text boxes, then type in keywords for this ad group. These relate to the searches your potential customers make in Google.